I’ve finally gotten round to creating my profile on Trust Pilot, the business review website.
Trust pilot offers business the opportunity to create a free profile and create one of those all important backlinks. Business directory sites are a safe way to build your websites backlink profile but be sure to exerciser a little discretion and don’t just sign up to every one that you find.
You may have heard that back links will only have meaningful value, if they’re placed on relevant, high authority domains. Domain & Page authority are metrics awarded to a website based on the quality of it’s content and the quality of sites that link to it. Generally, the higher the domains and pages that link to you, the high your domain authority will be assessed at and of course this in turn can translate to gains in a search engine’s results pages (SERP’s)
So don’t just sign up with every tiny or recently founded business directory you come across. If it’s MOZ DA or PA are low, you’ll just end up diluting the effectiveness and SEO benefit that you probably will revive from the higher value more established market leaders such as YELL, Thompson’s and the like.
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Then why not share it on you favourite social network? Social sharing helps to spread the word about Arena DM and the work we do. It also build’s my Social Profile which in turn helps to SEO my domain. There’s lots more free SEO advice in my other blog posts so be sure to take a gander while you’re here, all I ask is that you give me a like or tweet a mention about the ones you think are useful and that way others will benefit too. Alternatively, how about heading over to Trust Pilot and click me a review. All contributions gratefully received.